Wednesday, December 9, 2015

Small Business Saturday: Dining With La Guelaguetza: Supporting Our Local Businesses

The smell of cinnamon perfumed the air around us as a carafe of café de olla appeared on the table. Café de olla is a coffee that is traditionally prepared in earthen clay pots with cinnamon and piloncillo. The first sip was ecstasy. Eyes wide open. Soon after came the smell of handmade tortillas being prepared some twenty feet from where we sat. One thing was immediately clear: in the noisome, maddening city of Los Angeles, where dreams are big, these small things had summoned cool Mexican vistas in our minds.

American culture is fascinated with all things BIG. Big cars, big buildings, big ideas, big business, big data, and big macs; but when the noise settles into quietude, you find that it is often the small things that deliver the most consistent value. There is no better example of this than small business. Small businesses are the engine driving the American economy. 

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